Beauty is Dangerous in the New TV Spot for ‘The Neon Demon’

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The Neon DemonThe Neon Demon tells the story of “aspiring model Jesse” who moves to Los Angeles–presumably in quest of her career–only to find that “her youth and vitality are devoured by a group of beauty-obsessed women.”

This trailer makes matters seem a bit different, though still dark. A quiet, almost sleepy voice speaks of the lengths women will go to to gain beauty, particularly the beauty of the speaker, who describes herself as “dangerous.” So: If Jesse is narrating, is she in danger or is she the danger? Or is there a difference between the two?
Then things get dark.

Is there a literal demon here, do you think? Or is it all human desire? Has The Neon Demon got a new angel on the fashion industry and our obsession with beauty–or have we seen it before?

Will you be watching in theaters on June 24 to find out?

Synopsis for Neon Demon

When aspiring model Jesse moves to Los Angeles, her youth and vitality are devoured by a group of beauty-obsessed women who will take any means necessary to get what she has.

<em>The Neon Demon</em> on social media:

Facebook | Twitter | #TheNeonDemon

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