While we’re all getting into the Star Wars spirit for Rogue One, some famous folks are helping work for change with a fundraising initiative with Target. Riz Ahmed, June Ambrose, Steve Aoki, Camilla Belle, Gareth Edwards, Felicity Jones, Diego Luna, Olivia Munn, Kelly Slater, and Brittany Snow have stepped up to help with the cause supporting UNICEF Kid Power. Starting November 27th, a series of “Force 4 Fashion” t-shirts will be sold exclusively at Target stores in the US.
The best part is $5 from each shirt sold will be donated to UNICEF. Through the UNICEF Kid Power Program, kids complete physical activities and interactive challenges to earn points with are put to provide life-saving food packets for severely malnourished children across the world.
“This campaign is about raising funds and awareness for UNICEF Kid Power’s mission to improve the lives of children everywhere,” said Paul Southern, senior vice president of licensing for Lucasfilm at Disney Consumer Products and Interactive Media. “Everyone connected to this initiative has been a Force for Change in different ways, and we hope their stories will inspire others to get involved.”
Some of those involved are quite excited to give back and be part of Star Wars:
“I love Star Wars and I’m passionate about giving back,” said Steve Aoki. “The opportunity to partner with Lucasfilm and Target to design a shirt that benefits UNICEF is something I’ve enjoyed being a part of and I hope my fans love it as much as I do.”
May the Force Be With You.